Privacy Policy

This Privacy Policy describes how Avid Urgent Care collects, uses, and protects your personal information when you use our website and services.

Last updated: May 20, 2026

1. Information We Collect

Information You Provide Directly

  • Contact information: name, email address, phone number, mailing address
  • Appointment information: preferred dates, times, locations, and service type
  • Insurance information: insurance provider and related billing details
  • Health information: reason for visit and any symptoms voluntarily disclosed on our forms
  • Communications: messages, inquiries, or feedback submitted through our contact forms
  • SMS consent: your opt-in consent status and mobile number when you elect to receive text messages

Information Collected Automatically

  • Device and browser information (IP address, browser type, operating system)
  • Website usage data (pages visited, time on site, referring URLs, click patterns)
  • Cookies and similar tracking technologies (see Section 6)

2. How We Use Your Information

We use the information we collect to:

  • Schedule, confirm, and manage your appointments and healthcare visits
  • Respond to your inquiries and provide customer and patient support
  • Process insurance information for billing and verification purposes
  • Send appointment reminders, confirmations, and follow-up communications via email
  • Send two-way operational SMS messages in direct response to your inquiries or transactions (with your express consent)
  • Improve our website, services, and patient experience through analytics and feedback
  • Comply with applicable federal, state, and local legal and regulatory requirements
  • Protect the security and integrity of our systems and services

3. How We Share Your Information

Avid Urgent Care does not sell your personal information. We may share your information only in the following limited circumstances:

Service Providers

We work with trusted third-party service providers who assist us in operating our website and delivering our services — such as scheduling platforms, email delivery services, and payment processors. These providers are contractually required to protect your information and may not use it for any purpose beyond fulfilling services on our behalf.

Mobile & SMS Data

No mobile phone number, SMS opt-in record, or text messaging consent data will be sold, rented, or shared with any third party or affiliate for marketing, advertising, or promotional purposes. Disclosure is permitted solely to subcontractors who provide direct operational support for our SMS program (e.g., our SMS platform provider), under written confidentiality agreements that prohibit any secondary use of the data. All text messaging originator opt-in data and consent records are expressly excluded from every third-party data-sharing arrangement except direct message delivery. See the SMS section below for the full SMS communications policy.

Legal Requirements

We may disclose your information when required by applicable law, regulation, court order, or valid legal process, or to protect the rights, property, or safety of Avid Urgent Care, our patients, staff, or the general public.

Business Transfers

In the event of a merger, acquisition, reorganization, or sale of all or substantially all assets, your information may be transferred as part of that transaction. We will provide prior notice and an opportunity to update your preferences before any such transfer occurs.

With Your Consent

We may share your information with other third parties when you have given us explicit consent to do so. You may withdraw consent at any time by contacting us.

4. Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, or as required or permitted by law. The following table describes our general retention periods:

Appointment records

Scheduling and visit history

7 years

Contact form submissions

Inquiries and messages submitted through our website

2 years

SMS consent records

Opt-in records retained for compliance and dispute resolution

Active opt-in + 3 years

Website analytics data

Aggregated usage and performance data

26 months

Insurance billing records

Insurance provider and claims-related information

7 years

After applicable retention periods, information is securely deleted or anonymized.

5. Your Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

Access

Request a copy of the personal information we hold about you.

Correction

Request that we correct inaccurate or incomplete information.

Deletion

Request deletion of your personal information, subject to legal retention obligations.

SMS Opt-Out

Opt out of SMS communications at any time by replying STOP to any message.

Portability

Request your data in a portable, machine-readable format where technically feasible.

Restriction

Request that we limit how we process your information in certain circumstances.

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days of receiving your request.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, analyze site usage, and support our marketing efforts. These technologies may include:

Essential Cookies

Required for the website to function properly — for example, maintaining session state and enabling navigation. These cannot be disabled.

Analytics Cookies

Help us understand how visitors interact with our site (e.g., Google Analytics). Data collected is aggregated and anonymized. You may opt out via your browser or the Google Analytics opt-out browser add-on.

Marketing & Tag Manager Cookies

Used to track the effectiveness of advertising campaigns and manage tracking scripts (e.g., Google Tag Manager). These may be disabled through your browser settings without affecting core website functionality.

You can manage or disable cookies through your browser settings at any time. Note that disabling certain cookies may impact the functionality of portions of our website.

7. Data Security

Avid Urgent Care implements reasonable and appropriate technical, administrative, and physical safeguards designed to protect your personal information against unauthorized access, use, disclosure, alteration, or destruction. Our security measures include:

  • Encrypted data transmission (HTTPS/TLS) across all website pages and form submissions
  • Role-based access controls that limit who can view or process personal data
  • Regular security assessments and reviews of our systems, vendors, and procedures
  • Contractual data protection obligations imposed on all third-party service providers

While we take security seriously, no method of electronic transmission or storage is 100% secure. In the event of a data breach that affects your information, we will notify you as required by applicable law. If you suspect a security incident involving your personal data, please contact us immediately at [email protected].

8. SMS & Text Messaging Communications

Program Description

Avid Urgent Care operates an SMS messaging program for direct, two-way operational and customer care communication with clients. This is not a promotional or mass-marketing campaign. Text messages are sent only in direct response to, or as a necessary part of, an active customer inquiry, transaction, or service request.

Types of Messages You May Receive

  • Customer care responses: Direct replies from our team to questions or issues you submitted through our website, contact forms, or support channels.
  • Appointment updates: Confirmation that your appointment request has been received, processed, or scheduled.
  • Scheduling coordination: Confirmations or changes to appointments or service arrangements you have initiated.
  • Account notifications: Alerts directly related to your account, such as account verification or access updates.
  • Operational support: Follow-up communication from our team in connection with an open service request or outstanding matter.

We do not send unsolicited promotional, advertising, or marketing text messages.

Opt-In and Consent

You must affirmatively opt in to receive SMS messages by checking the consent checkbox on our contact, registration, or inquiry forms. Your mobile number will not be enrolled in our SMS program without your express written consent. Consent is voluntary and is not a condition of purchasing any product or service from us.

Message Frequency

Message frequency varies and is determined solely by the nature and volume of your interactions with us. Messages are sent only in direct response to or as part of an active customer conversation or transaction. We do not operate a scheduled or automated broadcast messaging program.

How to Opt Out

You may opt out at any time by:

  • Replying STOP to any message from us. You will receive a single confirmation; no further messages will be sent to that number.
  • Emailing [email protected] with a written opt-out request.
  • Calling us during business hours (Monday–Friday, 9am–5pm CST) — see contact information in our footer.

Opt-out requests will be processed within one (1) business day. You may re-enroll at any time by re-submitting the consent checkbox on any form.

Help

Reply HELP to any message from us to receive support contact information. You may also reach us at [email protected]. Message and data rates may apply; contact your wireless carrier for details.

SMS Data Protection

Avid Urgent Care does not sell, rent, or share your mobile phone number or SMS opt-in consent data with any third party for marketing, advertising, or promotional purposes. Your mobile number and consent records may be shared solely with subcontractors who directly support our messaging operations (such as our SMS platform provider) under written confidentiality agreements that prohibit any secondary use of the data. All text messaging originator opt-in data and consent records are expressly excluded from any data-sharing arrangement for purposes other than direct message delivery. SMS consent records are retained for the duration of your active opt-in status plus three (3) years, after which they are permanently deleted.

9. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out:

We aim to respond to all privacy-related requests within 30 days of receipt.